Chosen by fleets large and small
Read this if you need better truck drivers
Read this if you need better truck drivers
The only system in the world that gives you access to a MASSIVE (but overlooked) pool of better drivers
For the last 5 years, we've worked with some of the fastest-growing trucking companies in America.
Including publicly traded companies, specialized carriers, and family-run businesses.
Helping them grow their business by hiring better truck drivers.
15, 30, 40 drivers every single month.
Let me explain how...
Since 2017, we've helped fleets 2X to 3X their business in one year using a massive but overlooked pool of truck drivers.
This is amazing enough, but even more remarkable is the fact that— when you look closely— not a single one of these fleets pays the highest CPM or has the nicest equipment.
Central Oregon Truck Company
700+ Flatbed Carrier
Before: $70,000/mo. on job boards, recruitment agencies, and multi-carrier leads.
After: Cut costs by more than half and added 30 drivers/mo.
Timeline: 30 days
Jacko Logistics
120+ Trucks
Before: $16,800 on job boards and multi-carrier leads.
After: Doubled the number of drivers applying while costs by nearly 50%.
Timeline: 14 days
Trans-Motion
50+ Trucks
Before: 26 trucks and having trouble with quality/quantity of drivers applying. Drivers leaving within 30-90 days
After: Double their business during the 2023 freight recession to 50+ drivers/owner ops.
Timeline: 12 months
With this model, we get:
✔️ 10-30 better truck drivers hired every month who stick around for years...
✔️ While cutting our hiring costs by up to 52%...
Not because of we're hiring a recruitment agency... or posting on job boards... or running ads online...
But ALL because of one massive (but overlooked) pool of drivers that we're able to tap into that attracts some of the best truck drivers to us.
This SAME pool has helped fleets bring in more qualified drivers applying in a few weeks than in the past 5 years combined.
Triple fleet sizes from 23 to 75 trucks in just 18 months...
This SAME model will help you:
✔️ Fill all your trucks in one month. Like Fortune Transportation (video below)
✔️ Go from 3 to 33 qualified driver applicants per week. Like GetGo (video below)
✔️ Get twice the number of applicants at half the cost. Like Jacko (video below)
✔️ Hire an extra 30 qualified drivers a month. Like Heyl (video below)
✔️ Hire 4 OTR team drivers in one week. Like Fleetmaster (video below)
✔️ Triple your business in 18 months. Like Tucker (video below)
150+ TRUCK FLEET
"We filled 10 trucks in one month!
550+ TRUCK FLEET
"Our cost per hire is down. We're spending pennies..."
50+ TRUCK FLEET
"We went from 3 qualified applications a week to now 33!"
100+ TRUCK FLEET
Twice the applicants! Half the cost!
300+ TRUCK FLEET
"I got 4 teams in one week! Nobody offers this!"
250+ TRUCK FLEET
"I’ve been in business for 20 years growing a company to almost 1,000 trucks, and I’ve never seen anything like this before."
But it ONLY works for small—to large trucking companies who can hire at least five drivers in the next 10-14 days.
You want to replace some of you existing drivers with more profitable ones.
You DO NOT want to be beholden to outside vendors for business growth.
And you're SICK of wasting time on drivers who jump from company to company every 2-3 months.
This MASSIVE pool of drivers solves 3 big problems for fleets who need better drivers:
This MASSIVE pool of drivers solves 3 big problems for fleets who need better drivers:
"I need to seat my trucks with better drivers"
"I need to seat my trucks with better drivers"
Do you have unseated trucks because you can't seem to find enough qualified drivers?
The Solution: Hire out of one massive (but overlooked) pool of drivers and avoid going after job hoppers found on job boards.
"I need drivers that will stick around for the long haul"
"I need drivers that will stick around for the long haul"
Are you having to hire drivers every month because drivers are not sticking around?
The Solution: Hire out of one massive pool of drivers where drivers have been pre-qualified and have a history of driving for the same fleet for years.
"I don't have the time and money to chase leads"
"I don't have the time and money to chase leads"
Does your hiring process currently rely on job boards, multi-carrier leads, or recruitment agencies? Do you generate 'leads' but few of these leads turn into quality hires?
The Solution: Hire out of one massive pool of drivers where drivers have been pre-educated on your offer, who it's for and who it's NOT for so driver quality becomes higher.
All You Need Is Access To This 1 Pool of Drivers
With this model, hiring truck drivers becomes a lot less complex:
❌ No job boards
❌ No recruitment agencies
❌ No marketing agencies
❌ No multi-carrier leads
❌ No recent CDL graduates
❌ No international drivers
❌ No job fairs
❌ No sign-on bonuses
Just accessing this one overlooked pool of drivers.
After doing this for 7+ years, here's what we've found works best:
A I + One Massive Pool of Drivers
The Old Way
❌ Spam as many job boards as possible with job listings that look identical to your competitors
❌ Offload your hiring responsibility to a recruitment/marketing agency for more leads
❌ Waste 98% of your time and money chasing multi-carrier leads
The Old Way
✅ Target one massive (but overlooked) pool of qualified truck drivers
✅ Use artificial intelligence to effectively access to this pool of drivers and pre-educate them on your offer
✅ Pre-qualify every driver applicant by using machine learning
Here's how we get access to this massive pool of drivers:
Step 1) Understanding where your business falls in The Driver Recruitment Hierarchy
It’s imperative to understand that not all driver recruitment is created equal.
All fleets fall into at least one of the 5 categories in The Driver Recruitment Hierarchy:
1. Do Nothing
2. Job boards
3. Third-party vendors
4. Do-It-Yourself
5. A Proven Process
Most fall in the first three levels.
They either do nothing to hire drivers.
Post on overcrowded job boards.
Or offload their responsibility to an outside recruitment agency.
Very few actually make it to the last two levels.
And it's unfortunate because it’s at the very top where you’ll find the most qualified drivers.
This is where you increase retention, referrals, testimonials and grow a business.
Your job as a CEO, Owner, or Executive is to play at the top of the Driver Recruitment Hierarchy and avoid these bottom three stages.
Notice as you scale the pyramid the hiring process becomes a lot more complex but becomes a lot easier to hire better truck drivers - as few businesses are operating at this level.
Again, at the top is where you want to play.
Here are three trucking companies we've helped to get to the top of The Driver Recruitment Hierarchy:
180+ FLEET
"I’ve never had so many drivers contact me in such a short amount of time!"
3X FLEET SIZE
"I’ve been in business for 20 years growing a company to almost 1,000 trucks, and I’ve never seen anything like this before"
2X FLEET SIZE
"We have more drivers applying in the last weeks than in the past 5 years COMBINED!"
Step 2) Choosing the right driver pool and the self-inflicted "Driver Shortage"
Imagine the large blue circle represents the total number of qualified truck drivers in America.
Most fleets mistakenly believe, when they advertise for drivers using traditional recruitment methods (operating at the bottom of The Driver Recruitment Hierarchy)...
That they're hiring out of this entire pool of drivers.
However, the reality is that traditional driver recruitment can only give you access to a sliver of the total driver pool.
What we call 'deal pools' or 'red pools'.
(This will become obvious in a minute.)
When you have hundreds of fleets all using the same methods to get in front of the same limited number of drivers it creates a very real "driver shortage" for these fleets.
This forces you to compete head to head with other fleets in your hiring regions.
Causing your cost-per-hire to shoot up and your driver retention to dive into the abyss.
Here's a shocking truth.
1 - You'll find more trucking companies competing for drivers in these dead pools than you will qualified truck drivers.
Imagine, your fishing in an overfished pond.
Dozens of fishermen are crowded around a small pond that's been overfished for years.
They're all competing for the few remaining fish. Most of which are too small or unhealthy to keep.
You’re fishing in "troubled waters", where trucking companies go to die by fighting relentlessly over drivers.
Bleeding themselves out of capital and energy.
Step 3) The Hidden Driver Pool and how to access it
Now that we've established:
1 - Most fleets operate at the bottom tiers of The Driver Recruitment Hierarchy.
2 - Because of this, fleets only have access to a limited pool of mostly unqualified drivers.
3 - As a result, hundreds of fleets fight for the same pool of drivers creating a very real but self-inflicted 'driver shortage'.
It should come as no surprise that the best fleets avoid these small overcrowded pools.
Instead, they go after one MASSIVE pool of drivers.
A pool that will seat your trucks with better truck drivers who are pre-qualified with a solid history of employment.
So how do you access this massive but overlooked driver pool?
Well, how are the biggest and fastest-growing companies hiring for key personnel?
Think Apple, Amazon, Facebook and Google.
Do you think they're aimlessly posting on job boards?
No.
Especially if they're hiring for important positions.
What they're doing instead is they're actively scouting.
The best companies are looking for key players regardless of where this key player is.
Most often, the prospect they're looking for is already employed.
They're not looking for couch potatoes, people who are spending their free time on job boards.
Instead -- they're going after the employed.
Let's go back and take a look at the driver pool.
The total driver pool is going to be split up into segments.
You're going to be able to target all these segments by just going after the employed driver.
The reason for this is because the employed driver is already pre-qualified otherwise they wouldn't employed.
And they've been vouched for by other trucking companies.
Now, how do we access this massive pool of truck drivers?
Much like other industries, artificial intelligence (AI) has completely changed the way we're doing things.
And that's how you're going to bridge the gap.
You're going to use new technology like AI and Machine Learning to
access this pool of drivers.
Where in the past we were not able to do that, at least effectively.
New tech like a 24/7 Tireless Recruiter to pre-vet every driver who applies without wasting your recruiters time.
Now, if we go back to our fishing analogy.
This is the difference between fishing in an open sea vs. fishing in a crowded pond.
You want to cast your net where the fish swim.
This is how JM Bozeman completely turned their business around.
By focusing on one massive overlooked pool of qualified drivers.
"Within a week we had never had that amount of traffic...
that amount of leads... that amount of applications...
than ever before!"
This is exact the same process that Heyl Truck Lines uses to hire an extra 30 qualified drivers monthly...
While seeing their cost per hire go down.
"We are spending pennies in comparison to what we were spending
two years ago in marketing and advertising dollars."
And how Central Oregon Truck Company, the largest Daseke Opco, added an extra 30 qualified flatbed drivers every... single... month.
"33 hires last month!"
That's it.
Here are a few reasons why this works to attract the best qualified drivers in any hiring region:
✅ Few trucking companies are hiring out of this pool of drivers either because they are unaware it exists or unsure on how to access it. This means there's less competition for better truck drivers.
✅ It's not theory, it's actual PROOF you can achieve what you say you will.
✅ When you combine this massive pool of drivers with the right process and technology you will not only hire better truck drivers, but cut your hiring costs at simultaneously.
Now you're probably wondering...
"This all sounds good, but are companies like mine actually seeing results?"
Here are what other trucking companies are saying:
"This sh*t works! We went from 3 qualified applications a week to now 33!"
"I can get as many leads as I want!"
"We filled 10 trucks in one month!"
This process is powerful that you can have over 40 qualified drivers applying directly to your fleet within 10 days and no phone time.
Note: These are just a FRACTION of HUNDREDS of results. We have 500+ customers that are using this process.
"10 days in, I have a list of 40 drivers
who have filled out either our quick app or full app...
with no phone time on my part."
But the best part about this is the simplicity.
You don't need a lot of money to get started, any technical ability, or more than a few hours a week.
Once you follow this step-by-step process on hiring out of this massive pool of drivers you can let the system run in the background while you focus on growing the business.
One massive pool of drivers has been generating 10-30 new qualified drivers every single month for the last 7 years using the process I laid out on this page.
(And we've done it for small family owned businesses to fleets with over 1,000 trucks.)
Here is a bit more about what trucking companies have to say...
If you’d like to see how we can help you get this set up… so that you can seat your trucks with better truck drivers... you have two options:
Option 1:
Option 1:
Take the step-by-step process I laid out here and give it a go on your own.
This isn't hard stuff.
Now you know where your company falls in The Driver Recruitment Hierarchy and where you need to go and how to get there.
Option 2:
Option 2:
You can work with my team 1-on-1 to set this all up with you and support you through each step of the process.
Save time and money from figuring out the process to access this pool of drivers.
Together, we will:
✅ Get you access to this massive and overlooked pool of drivers
✅ Install our proprietary Proven Process so you're at the top of the hierarchy
✅ Use new technology like AI + Machine Learning to...
✅ Effectively attract your ideal drivers to your fleet - Guaranteed
In fact, I 100% guarantee you'll seat your trucks with better truck drivers within 30 days less or I'll refund you in full.
What To Do Next
Ready to get started? Book a 60-minute demo below.
On the demo we will show you:
The MASSIVE Overlooked Pool of Drivers - See real-life examples of the type of companies seating their trucks with better drivers. Including the exact steps we take to double a fleet size within a year using our model.
How To Use New Technology Like AI + Machine Learning - Take a look at some of the most successful new tech. Discover the little-known "24/7 Tireless Recruiter" that generates over 40 qualified applications per week.
Our Simple Omnipresent Process For Getting The Most Out of This Pool of Drivers - Peek behind-the-scenes at our simple 3-step process so you don't waste $1,000s on job boards, ads, recruitment agencies, or multi-carrier leads.
1460 Chevrier Blvd, Winnipeg, Canada