As the shortage of drivers is showing no sign of going down, trucking companies and recruiters are facing big challenges to find truck drivers to keep their wheels moving. Fortunately, millennials are entering the industry looking for a great career. However, millennials truck drivers are not looking on Craigslist or
When we have to consider the strengths of successful business, most often we tend to focus on the unique services or products we provide or the creative marketing strategies that were used to boost the business. However, most times we often forget the important role of the organizational structure and
While it is hard to find and recruit great drivers, these days it has become even tougher to retain them. With the growing shortage of drivers, raising wages, and the Covid-19 outbreak, many trucking industries are experiencing great challenges in keeping their fleet moving. Losing your truck drivers is definitely
Running a trucking company can be a profitable business. To succeed in it, however, you’ll need complete knowledge about the industry, have skills to build out your business, and perhaps most importantly find great drivers and retain them to keep your trucks running. So, here are some practical dos and
If you wish to be really successful in this highly competitive trucking industry, the secret is to keep your truckers happy or what is often called ‘driver retention’. We get hundreds of truck drivers onboarded for our clients every month, but if they don’t stay with the company then it
The trucking business can be quite profitable but it’s also incredibly competitive. Those who have gotten into the trucking business through acquisition quickly find out that it’s not easy, and that most fail at it. Failure is usually attributed to a lack of good business skills related to the industry
https://youtu.be/3BhBbqiKbLg You’ve heard us talk about how powerful video marketing iI have an all-star creative team that does a great job editing videos and creating scripts that work well with all my clients.I leave it to them to create something that is informative and binge-worthy for every new client. They
https://youtu.be/0p06TIUmXlc You’ve heard us talk about how powerful video marketing is…But it can be pretty daunting to start recording and editing videos for your trucking business. Where do you start? What do you need? How do I shoot it? The good news is that recording and releasing video content doesn’t
https://youtu.be/7BXBPSgicj0 Woman lie, men lie, numbers don’t.This was a video I recorded exactly a year ago.At that time 335 drivers in 2 weeks was a milestone for the business.Weeks prior to that video, my team and I had been tweaking funnels, copywriting, advertisements, videos, images, etc. just trying to break
